Rock town, WI

Tracts in this county

2022 population: 728 ( 127 from 2010 )
Land area: 34.5 square miles
Population density: 21.1 persons per square mile

2022 Census data
White:	695	95.47%	16.0%
Black:	18	2.47%	500.0%
Indian:	2	0.27%	0.0%
Asian:	2	0.27%	100.0%
2+ races:	5	0.69%	66.7%
Hispanic:	6	0.82%	71.4%

Total non-White:	33	4.53%	17.9%

2010-2022 Components	Number	Rate

Change in White population:	-132	-18.7
Change in Non-White pop.:	5	0.7

Race Breakdown with Components of Population Change

[Display all years]

Year:

Total population:

White:

Black:

Indian:

Asian:

2+ races:

Hispanic:

Total non-White:

2010
855
827	96.73%
3	0.35%
0	0.00%
1	0.12%
3	0.35%
21	2.46%
28	3.27%

2000
846
846	100.00%
0	0.00%
0	0.00%
0	0.00%
0	0.00%
0	0.00%
0	0.00%

1990
770
770	100.00%
0	0.00%
0	0.00%
0	0.00%
n/a
0	0.00%
0	0.00%

1980
746
746	100.00%
0	0.00%
0	0.00%
0	0.00%
n/a
0	0.00%
0	0.00%

Decade:

Components:

Births:

Deaths:

Net Migration:

Net Immigration:

Change in White population:

Change in Non-White pop.:

Number	Rate
2000's
n/a
n/a
n/a
n/a

-19	-2.2
28	3.3

Number	Rate
1990's
n/a
n/a
n/a
n/a

76	9.9
0	0.0

Number	Rate
1980's
n/a
n/a
n/a
n/a

24	3.2
0	0.0

Age, Family & Household Data for Rock town, WI

[Display all years]

Year:

Median Age:

Under 18:

Voting Age Population:

Over 65:

Households:

Persons Per HH:

Families (%HH):

Married Couples (%Fams):

Single Mothers (%Fams):

Non-Family (%HH):

2022
Number	Percent
50.3
139	19.1%
589	80.9%
168	23.1%

283
2.57

233	82.3%
216	92.7%
2	0.9%
50	17.7%

2010
Number	Percent
43.1
200	23.4%
655	76.6%
101	11.8%

318
2.69

256	80.5%
229	89.5%
10	3.9%
62	19.5%

2000
Number	Percent
37.3
240	28.4%
606	71.6%
84	9.9%

299
2.83

247	82.6%
218	88.3%
6	2.4%
52	17.4%

1990
Number	Percent
31.1
236	30.6%
534	69.4%
81	10.5%

255
3.02

204	80.0%
190	93.1%
5	2.5%
51	20.0%

1980
Number	Percent
29.3
263	35.3%
483	64.7%
79	10.6%

252
2.96

197	78.2%
187	94.9%
2	1.0%
55	21.8%

2022 Housing Data for Rock town, WI

Household Income
Range	Number	%
Less than $10,000	10	3.5%
$10,000 to $14,999	8	2.8%
$20,000 to $24,999	4	1.4%
$25,000 to $29,999	11	3.9%
$30,000 to $34,999	8	2.8%
$35,000 to $39,999	9	3.2%
$40,000 to $44,999	5	1.8%
$45,000 to $49,999	16	5.7%
$50,000 to $59,999	25	8.8%
$60,000 to $74,999	36	12.7%
$75,000 to $99,999	33	11.7%
$100,000 to $124,999	31	11.0%
$125,000 to $149,999	18	6.4%
$150,000 to $199,999	42	14.8%
$200,000 or more	27	9.5%

Median Household Income	85,139
Per Capita Income	50,183

Welfare Households
	Number	%
SSI	10	3.5%
Public Assistance	6	2.1%
Public Asst. or Food Stamps	21	7.4%

Labor Force, Ages 25-64
	Number	%
Employed	338	76.0%
Unemployed	6	1.3%
In Armed Forces	0	0.0%

Total Labor Force	344	77.3%
Not in Labor Force	101	22.7%

Real Unemployment Rate		24.0%

Class of Worker
	Male	Female	% Male
Private Sector	115	120	48.9%
Non-Profit	29	21	58.0%
Self-Employed	24	15	61.5%

Local Government	9	14	39.1%
State Government	1	2	33.3%
Federal Government	0	0	?%

Total Private + Self	139	135	50.7%
Total Non-Profit + Govt.	39	37	51.3%
Total	178	172	50.9%

Pct. Govt.	7.4%

Occupation
	Number	%
Management, Business, Science, Arts	68	19.4%
Sales and Office Occupations	44	12.5%
Professional, Technical	97	27.6%
Service Occupations	38	10.8%
All others	104	29.6%

White Collar		59.5%

Industry
	Number	%
Health care and social assistance	80	22.8%
Manufacturing	73	20.8%
Retail trade	31	8.8%
Construction	26	7.4%
Finance and insurance	23	6.6%
Other services	22	6.3%
Professional, scientific, technical	22	6.3%
Agriculture, forestry, fishing, hunting	18	5.1%
Transportation and warehousing	14	4.0%
Educational services	14	4.0%
Wholesale trade	9	2.6%
Information	6	1.7%
Accommodation and food services	5	1.4%
Public administration	4	1.1%
Arts, entertainment, recreation	2	0.6%
Mining, quarrying, oil/gas extraction	2	0.6%

Hispanic Breakdown
Country	Number	%
Mexican	6	0.82%
Puerto Rican	0	0.00%
Cuban	0	0.00%
Dominican	0	0.00%

Total Central American	0	0.00%
Costa Rican	0	0.00%
Guatemalan	0	0.00%
Honduran	0	0.00%
Nicaraguan	0	0.00%
Panamanian	0	0.00%
Salvadoran	0	0.00%
Other Central American	0	0.00%

Total South American	0	0.00%
Argentinean	0	0.00%
Bolivian	0	0.00%
Chilean	0	0.00%
Colombian	0	0.00%
Ecuadorian	0	0.00%
Paraguayan	0	0.00%
Peruvian	0	0.00%
Uruguayan	0	0.00%
Venezuelan	0	0.00%
Other South American	0	0.00%

Other Hispanic	0	0.00%

Asian Breakdown
Country	Number	%
Filipino	2	0.27%

Language Spoken at Home
Language	Number	%
English	666	97.7%
Other	12	1.8%
Other Indo-European	2	0.3%
Tagalog	2	0.3%

Ancestry
Country	Number	%
German	382	52.5%
Polish	116	15.9%
Irish	81	11.1%
Norwegian	38	5.2%
American	33	4.5%
English	28	3.8%
Swedish	23	3.2%
Nigerian	18	2.5%
Finnish	14	1.9%
Dutch	13	1.8%
French	12	1.6%
Czech	11	1.5%
Danish	10	1.4%
Scotch-Irish	9	1.2%
Italian	8	1.1%

Citizenship & Nativity
	Number	%
U.S. citizen	714	98.1%
Not a citizen	14	1.9%

Native	710	97.5%
Foreign-born	18	2.5%

Educational Attainment, Population 25 Years and Older
10	1.8%	18	3.2%	226	39.9%	145	25.6%	72	12.7%	95	16.8%
Average years of education: 13.7

Population 25 Years and Older
< 9 Years	10	1.8%
9-12 Years	18	3.2%
H.S. Grad or GED	226	39.9%
Some College	145	25.6%
Bach. Degree	72	12.7%
Grad Degree	95	16.8%
Average years of education: 13.7

Recent Trends
	Votes	Δ Margin	Swing %
2020 vs. 2016	R +59	R +45	R + 2.3%
D +14
2020 vs. 2012	R +107	R +149	R + 24.9%
D -42
2020 vs. 2008	R +173	R +267	R + 49.9%
D -94

2016 vs. 2008	R +114	R +222	R + 47.6%
D -108
How to interpret this table

Click on the Year to view municipality-level data for this county.
(Some years may be unavailable)

Year	Turnout	Winner			Runner-Up			Other		Total Votes	Diff (St)	Diff (US)	PSV
2020	96%	Donald Trump* (R)	397	72.3%	Joe Biden (D)	143	26.0%	9	1.6%	549	23	26	0.02%
2016	81%	Donald Trump (R)	338	69.4%	Hillary Clinton (D)	129	26.5%	20	4.1%	487	22	24	0.02%
2012	76%	Mitt Romney (R)	290	59.7%	Barack Obama* (D)	185	38.1%	11	2.3%	486	14	12	0.02%
2008	73%	Barack Obama (D)	237	50.1%	John McCain (R)	224	47.4%	12	2.5%	473	5	2	0.02%
2004	75%	George W. Bush* (R)	276	58.5%	John Kerry (D)	185	39.2%	11	2.3%	472	9	8	0.02%
2000	66%	George W. Bush (R)	243	60.9%	Albert Gore, Jr. (D)	131	32.8%	25	6.3%	399	13	13	0.02%

* incumbent PSV: percent of state vote

2020 President, Rock town

Candidate

Votes

Pct

Joe Biden (D)

143

26.0%

Donald Trump* (R)

397

72.3%

Jo Jorgensen (Lbt)

1.1%

Other

0.5%

TOTAL

549

Turnout: 96%	Diff (St): 23	Diff (US): 26

2016 President, Rock town

Candidate

Votes

Pct

Hillary Clinton (D)

129

26.5%

Donald Trump (R)

338

69.4%

Gary Johnson (Lbt)

2.5%

Other

1.6%

TOTAL

487

Turnout: 81%	Diff (St): 22	Diff (US): 24

2012 President, Rock town

Candidate

Votes

Pct

Barack Obama* (D)

185

38.1%

Mitt Romney (R)

290

59.7%

Other

2.3%

TOTAL

486

Turnout: 76%	Diff (St): 14	Diff (US): 12

2008 President, Rock town

Candidate

Votes

Pct

Barack Obama (D)

237

50.1%

John McCain (R)

224

47.4%

Other

2.5%

TOTAL

473

Turnout: 73%	Diff (St): 5	Diff (US): 2

2004 President, Rock town

Candidate

Votes

Pct

George W. Bush* (R)

276

58.5%

John Kerry (D)

185

39.2%

Ralph Nader (I)

1.5%

Other

0.8%

TOTAL

472

Turnout: 75%	Diff (St): 9	Diff (US): 8

2000 President, Rock town

Candidate

Votes

Pct

George W. Bush (R)

243

60.9%

Albert Gore, Jr. (D)

131

32.8%

Ralph Nader (Grn)

4.8%

Other

1.5%

TOTAL

399

Turnout: 66%	Diff (St): 13	Diff (US): 13

* incumbent

Historical Statewide Election Results for Rock town, WI

Click on the Year to view county-level data for that election.
(Some years may be unavailable)

Year	Type	Turnout	Winner			Runner-Up			Other		Total Votes	Diff	PSV
2022	S3	84%	Ron Johnson* (R)	341	71.6%	Mandela Barnes (D)	135	28.4%	0	0.0%	476	21	0.02%
[-] Other candidates in 2022:
2022	G	84%	Tim Michels (R)	334	69.9%	Tony Evers* (D)	140	29.3%	4 [+]	0.8%	478	22	0.02%
[-] Other candidates in 2022: Joan Beglinger (I) 4 (0.8%);
2018	S1	73%	Leah Vukmir (R)	256	59.8%	Tammy Baldwin* (D)	172	40.2%	0	0.0%	428	15	0.02%
[-] Other candidates in 2018:
2018	G	74%	Scott Walker* (R)	292	67.4%	Tony Evers (D)	136	31.4%	5 [+]	1.2%	433	19	0.02%
[-] Other candidates in 2018: Phillip Anderson (Libertarian) 2 (0.5%); Maggie Turnbull (I) 2 (0.5%); Arnie Enz (Wisconsin Party) 1 (0.2%);
2016	S3	80%	Ron Johnson* (R)	311	64.8%	Russ Feingold (D)	147	30.6%	22 [+]	4.6%	480	15	0.02%
[-] Other candidates in 2016: Phillip Anderson (Libertarian) 22 (4.6%);
2014	G	66%	Scott Walker* (R)	276	67.8%	Mary Burke (D)	128	31.4%	3 [+]	0.7%	407	16	0.02%
[-] Other candidates in 2014: Robert Burke (Libertarian) 2 (0.5%); Dennis Fehr (People's) 1 (0.2%);

*: incumbent +: ran on additional party lines Type: G: Governor; S1,S2,S3: Senate Class 1, 2 or 3
italics: special election RO: runoff election PSV: percent of state vote

Housing Data
	Number	%
Housing Units	324
Median Value	$253,700

Occupied	283	87.3%
Vacant	41	12.7%

Owned	258	91.2%
Rented	25	8.8%
Median Rent	$1,042

Single-Family Units	308	95.1%
Detached	308	95.1%
Attached	0	0.0%
Buldings with 5+ Units	0	0.0%
Mobile Homes	16	4.9%

Rock town, WI

Race Breakdown with Components of Population Change

Age, Family & Household Data for Rock town, WI

2022 Housing Data for Rock town, WI

2022 Income & Employment Data for Rock town, WI

2022 Ancestry, Citizenship & Language Data for Rock town, WI

2022 Educational Attainment Data for Rock town, WI

Historical Presidential Election Results for Rock town, WI

Historical Statewide Election Results for Rock town, WI