Naples town, WI

2022 population: 775 ( 84 from 2010 )
Land area: 35.3 square miles
Population density: 22.0 persons per square mile

2022 Census data
White:	715	92.26%	5.3%
Black:	0	0.00%	100.0%
Indian:	0	0.00%	0.0%
Asian:	0	0.00%	0.0%
2+ races:	44	5.68%	0.0%
Hispanic:	16	2.06%	60.0%

Total non-White:	60	7.74%	400.0%

2010-2022 Components	Number	Rate

Change in White population:	36	6.3
Change in Non-White pop.:	48	8.4

Race Breakdown with Components of Population Change

[Display all years]

Year:

Total population:

White:

Black:

Indian:

Asian:

2+ races:

Hispanic:

Total non-White:

2010
691
679	98.26%
2	0.29%
0	0.00%
0	0.00%
0	0.00%
10	1.45%
12	1.74%

2000
634
631	99.53%
0	0.00%
0	0.00%
0	0.00%
2	0.32%
1	0.16%
3	0.47%

1990
510
508	99.61%
0	0.00%
0	0.00%
2	0.39%
n/a
0	0.00%
2	0.39%

1980
602
599	99.50%
0	0.00%
0	0.00%
3	0.50%
n/a
0	0.00%
3	0.50%

Decade:

Components:

Births:

Deaths:

Net Migration:

Net Immigration:

Change in White population:

Change in Non-White pop.:

Number	Rate
2000's
n/a
n/a
n/a
n/a

48	7.6
9	1.4

Number	Rate
1990's
n/a
n/a
n/a
n/a

123	24.1
1	0.2

Number	Rate
1980's
n/a
n/a
n/a
n/a

-91	-15.1
-1	-0.2

Age, Family & Household Data for Naples town, WI

[Display all years]

Year:

Median Age:

Under 18:

Voting Age Population:

Over 65:

Households:

Persons Per HH:

Families (%HH):

Married Couples (%Fams):

Single Mothers (%Fams):

Non-Family (%HH):

2022
Number	Percent
38.5
232	29.9%
543	70.1%
113	14.6%

262
2.96

212	80.9%
203	95.8%
2	0.9%
50	19.1%

2010
Number	Percent
43.6
192	27.8%
499	72.2%
96	13.9%

257
2.69

203	79.0%
177	87.2%
6	3.0%
54	21.0%

2000
Number	Percent
37.1
200	31.5%
434	68.5%
85	13.4%

231
2.74

168	72.7%
149	88.7%
9	5.4%
63	27.3%

1990
Number	Percent
36.7
132	25.9%
378	74.1%
71	13.9%

185
2.76

151	81.6%
129	85.4%
2	1.3%
34	18.4%

1980
Number	Percent
29.1
196	32.6%
406	67.4%
67	11.1%

184
3.27

156	84.8%
146	93.6%
5	3.2%
28	15.2%

2022 Housing Data for Naples town, WI

Household Income
Range	Number	%
Less than $10,000	2	0.8%
$10,000 to $14,999	3	1.1%
$15,000 to $19,999	3	1.1%
$20,000 to $24,999	2	0.8%
$25,000 to $29,999	5	1.9%
$30,000 to $34,999	12	4.6%
$40,000 to $44,999	27	10.3%
$45,000 to $49,999	10	3.8%
$50,000 to $59,999	19	7.3%
$60,000 to $74,999	31	11.8%
$75,000 to $99,999	44	16.8%
$100,000 to $124,999	27	10.3%
$125,000 to $149,999	42	16.0%
$150,000 to $199,999	16	6.1%
$200,000 or more	19	7.3%

Median Household Income	89,000
Per Capita Income	37,336

Welfare Households
	Number	%
SSI	7	2.7%
Public Assistance	2	0.8%
Public Asst. or Food Stamps	10	3.8%

Labor Force, Ages 25-64
	Number	%
Employed	391	87.7%
Unemployed	3	0.7%
In Armed Forces	0	0.0%

Total Labor Force	394	88.3%
Not in Labor Force	52	11.7%

Real Unemployment Rate		12.3%

Class of Worker
	Male	Female	% Male
Private Sector	154	136	53.1%
Non-Profit	8	5	61.5%
Self-Employed	54	37	59.3%

Local Government	5	17	22.7%
State Government	2	7	22.2%
Federal Government	6	0	100.0%

Total Private + Self	208	173	54.6%
Total Non-Profit + Govt.	21	29	42.0%
Total	229	202	53.1%

Pct. Govt.	8.6%

Occupation
	Number	%
Management, Business, Science, Arts	56	13.0%
Sales and Office Occupations	117	27.1%
Professional, Technical	55	12.7%
Service Occupations	68	15.7%
Farming, Forestry, Fishing	23	5.3%
All others	136	31.5%

White Collar		52.8%

Industry
	Number	%
Retail trade	83	19.2%
Agriculture, forestry, fishing, hunting	65	15.0%
Health care and social assistance	57	13.2%
Manufacturing	53	12.3%
Transportation and warehousing	42	9.7%
Educational services	24	5.6%
Professional, scientific, technical	23	5.3%
Other services	22	5.1%
Construction	14	3.2%
Finance and insurance	11	2.5%
Administrative, support, waste mgmt.	10	2.3%
Wholesale trade	9	2.1%
Accommodation and food services	6	1.4%
Public administration	4	0.9%
Information	3	0.7%
Utilities	3	0.7%
Mining, quarrying, oil/gas extraction	2	0.5%
Real estate and rental and leasing	1	0.2%

Hispanic Breakdown
Country	Number	%
Mexican	14	1.81%
Puerto Rican	0	0.00%
Cuban	0	0.00%
Dominican	0	0.00%

Total Central American	0	0.00%
Costa Rican	0	0.00%
Guatemalan	0	0.00%
Honduran	0	0.00%
Nicaraguan	0	0.00%
Panamanian	0	0.00%
Salvadoran	0	0.00%
Other Central American	0	0.00%

Total South American	2	0.26%
Argentinean	0	0.00%
Bolivian	0	0.00%
Chilean	0	0.00%
Colombian	2	0.26%
Ecuadorian	0	0.00%
Paraguayan	0	0.00%
Peruvian	0	0.00%
Uruguayan	0	0.00%
Venezuelan	0	0.00%
Other South American	0	0.00%

Other Hispanic	0	0.00%

Asian Breakdown
Country	Number	%

Language Spoken at Home
Language	Number	%
English	694	95.9%
Spanish	25	3.5%
Other Asian	5	0.7%

Ancestry
Country	Number	%
Norwegian	315	40.6%
German	293	37.8%
Scottish	46	5.9%
Irish	38	4.9%
American	28	3.6%
Polish	24	3.1%
English	23	3.0%
Austrian	17	2.2%
Scotch-Irish	17	2.2%
Swedish	16	2.1%
Swiss	12	1.5%
French	9	1.2%
Danish	8	1.0%
Italian	7	0.9%
European	6	0.8%

Citizenship & Nativity
	Number	%
U.S. citizen	761	98.2%
Not a citizen	14	1.8%

Native	759	97.9%
Foreign-born	16	2.1%

Educational Attainment, Population 25 Years and Older
3	0.6%	21	4.3%	178	36.1%	149	30.2%	93	18.9%	49	9.9%
Average years of education: 13.7

Population 25 Years and Older
< 9 Years	3	0.6%
9-12 Years	21	4.3%
H.S. Grad or GED	178	36.1%
Some College	149	30.2%
Bach. Degree	93	18.9%
Grad Degree	49	9.9%
Average years of education: 13.7

Recent Trends
	Votes	Δ Margin	Swing %
2020 vs. 2016	R +48	R +28	R + 0.1%
D +20
2020 vs. 2012	R +86	R +118	R + 26.9%
D -32
2020 vs. 2008	R +134	R +189	R + 47.3%
D -55

2016 vs. 2008	R +86	R +161	R + 47.2%
D -75
How to interpret this table

Click on the Year to view municipality-level data for this county.
(Some years may be unavailable)

Year	Turnout	Winner			Runner-Up			Other		Total Votes	Diff (St)	Diff (US)	PSV
2020	68%	Donald Trump* (R)	289	69.0%	Joe Biden (D)	122	29.1%	8	1.9%	419	20	22	0.01%
2016	65%	Donald Trump (R)	241	65.5%	Hillary Clinton (D)	102	27.7%	25	6.8%	368	18	20	0.01%
2012	70%	Mitt Romney (R)	203	55.8%	Barack Obama* (D)	154	42.3%	7	1.9%	364	10	9	0.01%
2008	71%	Barack Obama (D)	177	51.5%	John McCain (R)	155	45.1%	12	3.5%	344	3	-1	0.01%
2004	80%	George W. Bush* (R)	190	51.5%	John Kerry (D)	174	47.2%	5	1.4%	369	2	1	0.01%
2000	67%	Albert Gore, Jr. (D)	154	52.9%	George W. Bush (R)	124	42.6%	13	4.5%	291	-5	-5	0.01%

* incumbent PSV: percent of state vote

2020 President, Naples town

Candidate

Votes

Pct

Joe Biden (D)

122

29.1%

Donald Trump* (R)

289

69.0%

Jo Jorgensen (Lbt)

1.7%

Other

0.2%

TOTAL

419

Turnout: 68%	Diff (St): 20	Diff (US): 22

2016 President, Naples town

Candidate

Votes

Pct

Hillary Clinton (D)

102

27.7%

Donald Trump (R)

241

65.5%

Gary Johnson (Lbt)

5.4%

Other

1.4%

TOTAL

368

Turnout: 65%	Diff (St): 18	Diff (US): 20

2012 President, Naples town

Candidate

Votes

Pct

Barack Obama* (D)

154

42.3%

Mitt Romney (R)

203

55.8%

Other

1.9%

TOTAL

364

Turnout: 70%	Diff (St): 10	Diff (US): 9

2008 President, Naples town

Candidate

Votes

Pct

Barack Obama (D)

177

51.5%

John McCain (R)

155

45.1%

Other

3.5%

TOTAL

344

Turnout: 71%	Diff (St): 3	Diff (US): -1

2004 President, Naples town

Candidate

Votes

Pct

George W. Bush* (R)

190

51.5%

John Kerry (D)

174

47.2%

Ralph Nader (I)

0.5%

Other

0.8%

TOTAL

369

Turnout: 80%	Diff (St): 2	Diff (US): 1

2000 President, Naples town

Candidate

Votes

Pct

George W. Bush (R)

124

42.6%

Albert Gore, Jr. (D)

154

52.9%

Ralph Nader (Grn)

4.1%

Other

0.3%

TOTAL

291

Turnout: 67%	Diff (St): -5	Diff (US): -5

* incumbent

Historical Statewide Election Results for Naples town, WI

Click on the Year to view county-level data for that election.
(Some years may be unavailable)

Year	Type	Turnout	Winner			Runner-Up			Other		Total Votes	Diff	PSV
2022	S3	57%	Ron Johnson* (R)	245	70.6%	Mandela Barnes (D)	101	29.1%	1 [+]	0.3%	347	20	0.01%
[-] Other candidates in 2022: Other (Write-in) 1 (0.3%);
2022	G	56%	Tim Michels (R)	231	67.0%	Tony Evers* (D)	113	32.8%	1 [+]	0.3%	345	19	0.01%
[-] Other candidates in 2022: Joan Beglinger (I) 1 (0.3%);
2018	S1	54%	Leah Vukmir (R)	180	57.0%	Tammy Baldwin* (D)	135	42.7%	1 [+]	0.3%	316	12	0.01%
[-] Other candidates in 2018: Other (Write-in) 1 (0.3%);
2018	G	54%	Scott Walker* (R)	202	63.1%	Tony Evers (D)	114	35.6%	4 [+]	1.2%	320	15	0.01%
[-] Other candidates in 2018: Phillip Anderson (Libertarian) 2 (0.6%); Maggie Turnbull (I) 2 (0.6%);
2016	S3	64%	Ron Johnson* (R)	227	62.2%	Russ Feingold (D)	124	34.0%	14 [+]	3.8%	365	12	0.01%
[-] Other candidates in 2016: Phillip Anderson (Libertarian) 14 (3.8%);
2014	G	55%	Scott Walker* (R)	189	63.2%	Mary Burke (D)	104	34.8%	6 [+]	2.0%	299	11	0.01%
[-] Other candidates in 2014: Robert Burke (Libertarian) 4 (1.3%); Dennis Fehr (People's) 1 (0.3%); Other (Write-in) 1 (0.3%);

*: incumbent +: ran on additional party lines Type: G: Governor; S1,S2,S3: Senate Class 1, 2 or 3
italics: special election RO: runoff election PSV: percent of state vote

Housing Data
	Number	%
Housing Units	292
Median Value	$263,300

Occupied	262	89.7%
Vacant	30	10.3%

Owned	235	89.7%
Rented	27	10.3%
Median Rent	$738

Single-Family Units	272	93.2%
Detached	272	93.2%
Attached	0	0.0%
Buldings with 5+ Units	0	0.0%
Mobile Homes	20	6.8%

Naples town, WI

Race Breakdown with Components of Population Change

Age, Family & Household Data for Naples town, WI

2022 Housing Data for Naples town, WI

2022 Income & Employment Data for Naples town, WI

2022 Ancestry, Citizenship & Language Data for Naples town, WI

2022 Educational Attainment Data for Naples town, WI

Historical Presidential Election Results for Naples town, WI

Historical Statewide Election Results for Naples town, WI